In 2014-2015, we undertook a brand refresh of Amsted’s marketing materials after previously having established their brand look and feel a few years ago. In order to help Amsted achieve its business goals and maintain their leadership position as a top, award-winning design-build firm in Ottawa, we began with a strategically-planned, custom-designed, responsive website.
We applied our knowledge of Amsted’s target audiences and marketing objectives to design a website that is inviting, easy to navigate and showcases Amsted’s incredible portfolio of work. The website helps potential clients pre-qualify themselves and successfully communicates what differentiates Amsted from its competitors. Once the updated look and feel was established, print advertising and a kit folder followed.