Wateridge Village

Where Your Story Begins

Partnering with Canada Lands Company, we couldn’t be more proud of the new branding for Wateridge Village.

The Story Behind the Brand

Inspiration for the revitalized Wateridge Village brand was derived from the community’s natural landscape and nearby bodies of water. The logo icon represents the community, sky, land, and water. The icon also resembles a check mark, symbolizing that you’ve found the right place to live. Through colour and imagery, we were able to further convey a sense of true community and touch on the different natural elements that make up this master-planned community.

The brand roll-out included developing a detailed brand guideline and optimizing their social channels. Ongoing efforts include managing their social channels and planning regular community events throughout the year.

A new website that will provide a more immersive and informative experience to effortlessly delivers information about our vibrant community is also being developed. It will be a central hub where residents, visitors, builders, and businesses alike can learn more about Wateridge Village, from the latest news and events to essential resources and amenities. Site signage will also be rolled out strategically along with additional marketing assets.

About Wateridge Village

Wateridge Village is a vibrant, sustainable community just minutes from downtown Ottawa. Embracing the splendour of its location, this visionary development pays homage to its heritage and boundless creativity of modern urban design. Steeped in rich history, the landscape has evolved over generations, having been shaped by the Algonquins of Ontario, the Canadian Military, the Francophonie, and many others. Today, Wateridge Village features forward-thinking innovation, design-forward residences, enticing glimpses of future retail space, meandering trails, and many other exciting features that are redefining contemporary living.

Services Delivered

• Brand Development
• Marketing Strategy
• Website Development
• Social Media
• Event Planning
• Signage
• And more…